Modern Advising in an Evolving Landscape

Evolving is the way forward! As a busy adviser, you can expect to be juggling several clients at any given time, with the earlier months of the year paving the way for how your business performs moving forward.

Of course, to make the most of your business, you want to strike when the number of mortgage approvals is highest in the year.

Q1 and Q2 over the last four years has displayed a monthly average of just over 65,000 mortgage approvals. This is despite a significant drop-off in 2023, with a monthly average of just 44,693 approvals. (Bank of England).

According to Zoopla, as of February 2025, agreed house sales are up 10% year-on-year, as 11% more homes come to market, presenting growing opportunities in the housing market for you to capitalise on. A sales market with positive yearly growth facilitates a need for sound financial advice.

In the midst of a busy period in the housing market, advisers such as yourself can expect more competition amidst growing adviser business numbers. IBISWorld have revealed the number of mortgage broker businesses in the UK had increased from 5,512 in 2022 to 5,621 in 2024 – a rise of 109 firms.

That being said, there are ways you can separate yourself from the competition, with the higher business opportunities presenting fresh chances to implement additional value into your conversations.

Evolving consumer needs in the protection racket require you to adapt your services as the industry progresses, finding new ways to provide great outcomes to your clients.

Evolving consumer needs in the protection bracket require you to adapt, finding new ways to deliver great outcomes for clients. In recent years, significant technological advancements have reshaped the industry, with providers leveraging new systems to enhance the way homeowners access quality products.

Ten or fifteen years ago, clients expected advisers to handle the entire process, using conversations to match them with suitable ancillary products. Today, that dynamic has shifted. Consumers increasingly want more control over their purchasing decisions.

According to Confused.com, more than half (51.8%) of people bought their home insurance online in 2023-24, and 75% of UK home insurance customers now shop around before committing to a policy.

However, despite this rise in consumer-driven decision-making, a concerning trend continues – around 7 million UK homes remain uninsured. This gap in coverage presents a key opportunity. By incorporating GI into your business model, you can provide clients with a more complete advisory experience while ensuring they have the protection they need.

With compliance regulations evolving and client behaviours shifting, advisers must adapt, whether working within a large firm or as a one-person operation.

Harking back to our earlier point, making the most of your conversations and adding value to your process is crucial. At Source, we have specially trained Business Relationship Managers that can help explain what we do differently, allowing you to maximise your services.

Drop them an email at broker.relationships@thesource.co.uk or call for a chat at 02920 265 265, where one of our valued experts can help you make the most of implementing GI into your mortgage conversations.

Hybrid Advising in an Evolving Landscape, written by Gavin Judd